Study in Mass
[Image: Boutique Monaco by Mass Studies; view larger].I've mentioned architect Minsuk Cho, of Mass Studies, on BLDGBLOG before: he designed the so-called "ring dome" for the Storefront for Art and Architecture's Z-A event last month in New York City, and he collaborated with Jeffrey Inaba's SCI-FI studio to propose an "urban district above the water" in Seoul.
I'd say that Mass Studies is hard to beat for sheer spatial interest and originality; witness their Torque House, Pixel House, or Cheongam Media Headquarters, for instance – let alone the famously freaky Seoul Commune 2026.


[Images: Three rendered views of the building's lobby and ground level exterior].Or take a look at the Boutique Monaco, pictured here.
The Monaco is "a high-density, massive building for residential/office/commercial/cultural activities to be located in the heart of the Seoul metropolitan life, the area around Gangnam station."

[Images: Day and night renders of the project's exterior, complete with punctuated vertical bays of greenery and residential terracing; view both the top and bottom images larger].As Mass Studies explains:
- Unlike the existing high-rises where one is segregated from the outside world as soon as he [or she] leaves the ground floor, Boutique Monaco will be a building where at each level will be a vertical open space accessible from different spots in the floor. The exterior, designed in an orthogonal pattern in the interest of efficiency in space allocation, is intended to strike a balanced harmony with the surrounding box-type high-rises.
You can see some of the building's floorplans here.
[Image: A kind of rooftop park and bioscape, complete with what appears to be a helipad].The project can be seen in renderings, drawings, and diagrams on the Mass Studies website – but also now in photographs.
The building is under construction even as this post is being written, and it should be open for inhabitation by late summer 2008.
[Image: The Boutique Monaco under construction; view larger].Meanwhile, I don't mean to uncritically promote the actions of a property developer in Seoul; nor do I wish to suggest that because this building has a few trees growing out of it that it's "green."
But I do have to say that I like 1) the project's use of materials (the wood cladding inside the vegetated nooks is especially brilliant), 2) the punctuated bays themselves, which break up the facade in a really great way and add a spatially and experientially inspired dimension to the project, and 3) the diagonal bracing, however ornamental and non-structural it may be, of the podium. We may be seeing more and more of these sorts of structural weavings – but that's because they're cool.
[Image: Bracing at the base of the Boutique Monaco; view larger].For other projects by Mass Studies, check out their archives.



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2 Comments:
very good and excellent mass
The massing is excellent perhaps thanks to Paul Klee...
However, is not the transition between the base and the column or shaft, if you will, a bit sudden and grating perhaps, especially for such an "advanced" project of the 21st Century? - It seems as if Mass Studios wished to first burden themselves with something like the Hearst building before proceeding to the normal task of making a high-rise. I am not against a differentiated base per se, but what is the logic of: four floors base, before 50 shaft, etc.? Executing a scheme in which floors transition from a pure "base" at the ground to a pure "shaft" later/above in a different manner such as: 1 floor base, 1 floor 80% base, 1 70% base, 50% base, 30% base -70 shaft, et al. seems as if it would give us more of the benefits of design, even peace. I am for, without inhibitions, individuation of windows or the elaboration of edificial iconography, and understand the constraint of cost on this, but why design this to such a rudimentary extent in such a simple way still, when, as designers, we can push for more? Why not create a coherent conglomerate of systems (structure, skin) as opposed to two distinct apparati, merely bolted to each other?
Also, the homage to the surrounding buildings is still too much. A lot more should be cut away from our high rises.
I am sorry, because perhaps this is a baby-step in the right direction in some ways, to be honest about its faults...
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