[Image: A project by Brendan O'Grady/nocturnal design lab, suggesting what an inhabited billboard mast might look like; view larger. For another such project see BLDGBLOG's look at the awesome Single Hauz. O'Grady's design was produced for, and won an award as part of, the 2007 KRob architecture competition; found via Archinect].

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Anonymous Anonymous said...

I thought architects got over billboard fetishes in the 80's

November 24, 2007 12:43 PM  
Anonymous Anonymous said...

Im assuming this is considered a mixed use condo :)

November 25, 2007 1:04 PM  
Blogger sevensixfive said...

This is great. After living in LA for a little while, I've started to think that billboards must be a kind Patient Zero for early Southern California Soft-DeCon. Something about that smooth surface on the one side with the highly articlated superstructure on the other. This kind of brings it all back home again, nice.

November 25, 2007 6:25 PM  

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